Frutilandia and Taqueria Factory Set to Unveil Dual-Concept Dining Experience in Mesa on May 3rd

The dual-concept restaurant will debut the first Mesa location for Taqueria Factory
Frutilandia and Taqueria Factory To Open Dual Concept on May 3rd in Mesa
Photo: Official

Frutilandia and Taqueria Factory announced May 3rd as the grand opening date of their newest dual-concept restaurant location in Mesa, Ariz. on Country Club Drive and University Drive. This culinary destination brings together the flavors of Frutilandia’s fruit-based treats and Taqueria Factory’s authentic quesabirrias, tacos, burritos, micheladas, fresh-fruit margaritas, and more under one roof for the first time in Mesa.

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In 2006, Frutilandia was locally founded in Mesa by the Garfio Family and has grown into eight locations throughout the Phoenix area. In late 2023, the restaurant group introduced their expansion plans for the new dual-concept locations of Frutilandia and its sister restaurant concept, Taqueria Factory, and opened the first dual location at Arizona Mills in Tempe.

“We are thrilled to introduce Mesa to Taqueria Factory and our unique dual-concept dining experience,” said Gamaliel Garfio, co-founder of Frutilandia and Taqueria Factory in a statement. “By combining the best of both worlds, we aim to provide our customers with a culinary journey that satisfies their cravings for both refreshing fruit desserts and savory Mexican food.”

The dual-concept restaurant will debut the first Mesa location for Taqueria Factory. With its taco experience, Taqueria Factory delivers flavors from the streets of Mexico with authenticity, from-scratch recipes and well-sourced, high-quality ingredients.

The all-new joint Frutilandia and Taquera Factory location in Downtown Mesa is co-owned by franchise partners, Edgar and Xóchitl Valdez, and will feature a fast-casual dining room accommodating 140 people, a margarita bar with select tequilas and imported beers, and a private event room for birthday parties, celebrations, and business meetings.

The community is invited to celebrate at Mesa’s first dual-concept location of Frutilandia and Taqueria Factory. The grand opening weekend of Frutilandia and Taqueria Factory on Country Club Drive and University Drive (351 N. Country Club Dr, Mesa, AZ 85201) is from May 3 through 5 and will feature special in-store only promotions including:

  • Two free al pastor or chicken tacos and free 20-ounce agua frescas (dine-in only and until supplies last) on May 3rd only from 5 to 8 p.m.
  • Raffle contest for a Louis Vuitton handbag – receive a raffle ticket for every $5 spent on May 3 and earn raffle tickets for every $10 spent on May 4 and 5th
  • $5 margaritas and $1 off tacos on Friday, May 3rd through Sunday, May 5th
  • Enter-to-win $100 gift card giveaways
  • For the grand opening and Cinco de Mayo celebration, there will be a limited-time 20% off discount on the entire bill (up to $20) on May 4th and May 5th only.
Lisa Hay

Lisa Hay

Lisa is a staff reporter for What Now Media Group. She covers new restaurant, retail, and real estate openings across all of our markets. A true foodie, this Air Force veteran has lived all over the world — from Aviano, Italy to Nairobi, Kenya — but her favorite spot is NOLA for its rich history, architecture, culture, and of course, its good eats.
Lisa Hay

Lisa Hay

Lisa is a staff reporter for What Now Media Group. She covers new restaurant, retail, and real estate openings across all of our markets. A true foodie, this Air Force veteran has lived all over the world — from Aviano, Italy to Nairobi, Kenya — but her favorite spot is NOLA for its rich history, architecture, culture, and of course, its good eats.

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